Introducing Lamberts "The Professional Range"
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The importance of the food supplement category in local pharmacies cannot be underestimated. 70% of the population want to support their immunity or energy but only 10% take a vitamin supplement, making the vitamin, mineral and supplement (VMS) category one with huge and promising potential, both now and in the future. Introducing Lamberts supplements can improve the reputation of the pharmacy, as health practitioners recommend us and patients respect the brand through this endorsement. Having a visible VMS category presence in store is good for business; increasing basket size and sales, as well as improving customer experience and well-being.
Lamberts offers many advantages to a pharmacy. All accounts have a dedicated sales representative to help and support them. Their role is to ensure you have all the information you need on the Lamberts range and keep you up to date with all the additional resources we have available. We are experts in education and can offer regular training opportunities to help improve staff and pharmacists understanding of the products available and build their confidence in recommending a professional product. We can offer quick digital detailing aids, which can be delivered in minutes as well as longer, more in depth training sessions where appropriate and Lunch and Learns which can be tailored. We also want to highlight our Nutritional Advice Team, which are UK based nutritional experts that pick up the phone in seconds and will assist you or your patients with any question they may have. To find out more, meet the team and sign up with a special trade offer we have compiled specifically for the Pharmacy Show, visit us at stand D32 on 13th-14th October at the NEC Birmingham.
We are also pleased to announce that Lamberts General Manager, Nico Broeckx, will be speaking at the Pharmacy Show. Nico is a Belgian trained pharmacist, who will be discussing an outside perspective on the role of pharmacists in the future in the UK and across Europe, the importance of patient service and how to compete effectively online.
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